I build tools and manage chaos — bridging the gap between vision and implementation.

Born in Abu Dhabi, raised in Spain (bilingual English/Spanish). B.A. in Industrial Design. Chief of Staff with a strong tech foundation, growth marketing expertise, and hands-on startup experience. Known for turning ambiguity into clarity, building process & systems, and being a trusted partner to founders.

Roles

• Chief of Staff at HF0

  Helped turn vision into execution across ops, systems, and internal comms. Worked side-by-side with the CEO to manage day-to-day priorities, create structure, and scale up a fast-moving tech residency.

• Incubator Leadership

  Built and ran programs for early-stage founders. Led selection, supported ventures hands-on, and shaped programming at Demium Barcelona. RIoT Raleigh Alumni.

• Team & Tech Delivery

  Launched an engineering hub in Barcelona for Kodify. Recruited team, shipped platform rebuild in under 90 days, and collaborated directly with engineering and design leads.

• Ops & Growth

  Designed growth systems to scale SEO traffic from 8K to 300K/day. Built acquisition pipelines, analytics flows, and conversion-optimized content playbooks.

• Entrepreneurship

  Founded and acquired small digital ventures. Built and operated a $20–30K/mo supplement business across Shopify, Amazon, and MercadoLibre (MX).

• Event Production & Community

  Grew and operationalized community-driven events. Co-hosted Arbitrum GovHack 2024 at ETHDenver. Led site ops, growth, and logistics for CIELOS, a high-desert gathering series.

Skills

• Chief of Staff Functions

  Trusted partner to founders; prioritization, planning, and internal comms. Translating vision into execution via OKRs, Asana/Notion systems. Cross-functional coordination and fast context-switching.

• Leadership & People Ops

  Sprint facilitation, agile coaching, and organizational alignment. Culture building, team morale initiatives, stakeholder management.

• Data-Driven Decision Making

  BI dashboards, KPI tracking, PostHog instrumentation. Funnel analysis, A/B testing, early-stage metric modeling.

• Internal Tooling & Automation

  n8n, Slack workflows, no-code/low-code stack to eliminate manual tasks. Custom dashboards and operational tooling.

• Growth & Marketing

  Performance marketing (Google Ads, Meta, LinkedIn), SEO, outbound email. Attribution modeling, UTM discipline, CRO best practices.

• Technical Proficiency

  Comfortable with Git, CLI tools, and light server admin. Can code internal tools, prototypes, and automations when needed (not an engineer).

• Ops & Facilities

  Infrastructure management (Unifi/Meraki WiFi, firewalls, power systems, UPS). Office and coworking space logistics, vendor and contractor coordination.

• Event & Community Management

  Hackathons, Demo Days, retreats: full-cycle planning and growth. CRM operations, invites, partnerships, community engagement.

Personal

• Coffee Shop Owner

  Purchased and ran Overstand — a coffee shop in Chiang Mai, Thailand for 2 years—managed hiring, operations, and finances hands-on.

• Burning Man Camp Lead

  Part of a 3-person team that built a 90-person Burning Man camp: 17 hexayurts, 6,000 sq ft of shade, swamp coolers, kitchen, 90 bikes, 110v + 12v power.

• Leadership Development

  TeamUp Mindfulness Coaching Training: enhanced skills in facilitation, emotional intelligence, and leadership presence.